Every company has their own unique house style that usually gets designed by a Desktop publishing professional. But what does desktop publishing mean? The shortest definition is” the publishing and designing by means of specialized software by enabling a microcomputer to start a typeset-quality text and graphics.” It can also be understood as an advanced form of word processing.
Page layout software is equivalent to Microsoft word; most people often use the MS word to type up one form of the document, such as word document. The Page layout software involves a huge amount of complexity in the field of general graphics as well as placement text. This is how it puts an end to all kinds of literature, and pictures, covers, etc. Imagine how a magazine is designed! In a magazine, there is a basic cover, separate articles, different types of texts and graphics throughout. The most instrumental tool for creating e-books is the Page layout software.
The term is used for designing and publishing in various kinds. It can be books, magazines, newspapers, e-books, websites, etc. It implies to a more professional looking than just simple word processing that involves graphic designing skills.
In the 80s, a newspaper company founded type processor One, it is an IBM program for WYSIWYG display, and it was sold commercially to the public in 1984. The desktop publishing market came up with big name companies as far reaching as Apple, which cashed in on the new phenomenon and changing the foundation of the entire publishing industry across the globe in the year 1985.
Before desktop publishing, people had been using the age old technology for typed documents, the typewriter. The ability to create WYSIWYG page layouts on the screen, and print them at high 300 dpi resolution almost changed the typesetting industry and personal computer in just a few months. Almost every newspaper company across the globe made a switch to the DTP-based programs from the basic old version of inefficient layout systems of the 1980s.
The early desktop publishing of the 80s is quite primitive. Back then, the desktop publishing itself was recognized as a primary skill. But today it is considered as a secondary skill to all the artistic direction in graphics, and general multimedia along with marketing skills. The skills generally range from IT related like the programming and prepress production to the creative skills like graphic along with communicating an effective message in logos, posters, graphics, signs, and other various kinds of visual communication.
Desktop publishing is a method of using a computer and various other specific types of software to combine the graphics and text to produce documents like brochures, newsletters, books, etc.
They are two very common and similar in nature, but they are different things, and each one industry has grown differently over the past years. Some of the famous DTP applications of the present times are Microsoft Publisher, OpenOffice.org, PageMaker, Pages, and the print Shop, etc.
Some of these are free or cost very little like the OpenOffice and some of them are as costly as $1000 like the Adobe FrameMaker.